MANILA — Three major events make up the Mimaropa Festival, a festival being held in Calapan, Oriental Mindoro which meant to encourage more tourist to visit the region and celebrate the festivity.
The three events are the Mimaropa Agriculture Tourism and Trade Fair which began last Nov. 9 and will run until Nov 15; the Dance Parade Competition, and Festival Queen Pageant Night, both events held on Nov. 14.
The Mimaropa Festival will be a regional level invitational event with stand-in programs showcasing the festivals of Mindoro Oriental, Mindoro Occidental, Marinduque, Romblon and Palawan in one grand setting.
The event is being supported by the Department of Tourism (DOT) Mimaropa (Region IV-B), with a strong commitment and vision to promote the five provinces of Mimaropa into one destination.
It also coincides with Oriental Mindoro’s 65th founding anniversary week-long celebration.
According to Oriental Mindoro Governor Alfonso Umali Jr., the Mimaropa Festival also intends to boost the tourism industry and provide promotional scheme to advertise tourism-related events and destinations in the region.
Umali further said that the goal was to make Mimaropa “The Next Big Thing in the Philippines”.
DOT IV-B director Atty. Minerva Morada earlier said that Mimaropa was expecting an increase in tourist arrivals of five percent by year-end to approximately 1.3-million visitors compared to the 1.2-million visitors last year.
Currently, Palawan generates the biggest bulk of tourist arrivals as recent data showed that an estimate of 900 thousand tourists visited Palawan in 2014, which is 75 percent of the total arrivals in Mimaropa. PNA